Learning that matters to our members
CPB Canada provides industry-specific learning to keep you informed about industry updates, business best practices, accounting practices, and more! Take a look at our upcoming events below.
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Have you ever wondered what to post on social media that will translate into quality leads, great clients, and referrals without wasting time, money, or effort? In this engaging presentation, discover the up-to-date creating and posting news and insights into Facebook, Instagram, YouTube, LinkedIn and TikTok that will transform your posts into rich, engaging, and attractive marketing and sales pieces that showcase your unique brand and client experience.
Get ready to learn what content each media prioritizes, how you can use your favourite channel effectively, what days and times work best for impressions and engagement, and schedule your posts for optimal timing. Also, discover the language and specific words to use to attract ideal clients at critical points in the customer journey. Whatever your social media channel/s, walk away with practical information you can immediately use to transform how you do business online while showcasing your unique take in the bookkeeping world.
Presenter: Julia Katsivo Carter
Julia Katsivo Carter is the Founder and Lead Holistic Business Coach of Successful & Smart Business Coaching. After working for 17 years with the Canada Revenue Agency and several Fortune 500 companies, Julia started Successful & Smart Business Coaching in 2015. She has two advanced coaching methodology certifications and is also a certified Hypnotherapist. Since 2016, Julia has been nominated and awarded for her contributions to the small business community in Ontario and has been featured in publications, including Forbes.com. Julia lives and works out of cottage country in Ontario, Canada.